It sounds like you’re referencing a PSA (Public Service Announcement) or ad featuring a woman turning on apartment lights—possibly about safety, energy conservation, or security. While I don’t have details on a specific PSA, here are some common themes this might relate to:
Possible PSA Concepts:
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Safety Awareness
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“Always turn on lights when entering your apartment to avoid accidents or deter intruders.”
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Often used in crime prevention campaigns (e.g., “Light Up Your Space”).
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Energy Efficiency
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“Switch to LED bulbs to save energy!”
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PSAs by utility companies encouraging smart lighting habits.
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Domestic Violence Prevention
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A dramatic PSA showing a woman cautiously turning on lights to check for threats (e.g., partnerships with shelters like RAINN).
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Smart Home Tech
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Ads for motion-sensor lights or apps that control lighting remotely for convenience/safety.
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Famous Examples:
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“Light Up the Night” campaigns by neighborhood watch programs.
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Energy Star PSAs showing simple steps to reduce electricity use.
If you’re thinking of a specific ad, do you recall any details (e.g., slogan, tone, or agency)? I’d love to help track it down!
Alternatively, if you’re creating a PSA concept, I can brainstorm scripts or visuals for you. Let me know!